All-in-One Clinic Growth System

90 Days to 50+ new patients per month, without wasting valuable staff time or money executing unreliable strategies.

All-In-One Clinic Growth System

90 Days to 50+ new patients per month

Like Most Healthcare Clinics, Do You Struggle with:

  • Generating new leads

  • Converting leads into patients

  • Maintaining a consistent patient flow

  • Communicating with all of your patients

  • Managing social media

  • Running and monitoring ad campaigns

  • Updating and managing your CRM and EHR

  • Writing new and fresh content on your website

  • Scheduling patients effectively

  • Selling patients new services and products effectively

  • Responding to patients in a timely manner

Gain Insight

Reach More Patients

Own The Market

There is a Solution…

A bespoke platform built to manage patient screening, onboarding, follow up, two-way texting, messaging, referrals, pipeline, scheduling, and so much more.

Full Scale CRM and Patient Communication Management

From sales pipeline management to tracking forecasts and revenue, our CRM platform has unlimited scale, unlimited users, and helps you close more deals.


Streamline and Automate New and Existing Patient Communication

Build custom nurture campaigns that send text messages, emails, voicemails, and even Facebook messages to convert leads automatically., and automate your patient and customer onboarding process

Create Interactive Landing Pages to Attract New Patients

Use our drag-and-drop form and funnel builders to create landing pages that convert traffic to leads that get stored in the CRM.

Converse With Leads and Patients in One Place

Keep track of conversations whether they happen via text message, email, phone calls, Facebook, or Instagram messages. Two-way text included

Complete Advanced Analytics Dashboard

The ability to track the ROI and Leads in a pipeline has become even easier through our advanced Dashboard. Track stats such as appointment rates, campaign effectiveness, and even response rates

Build and Manage Your Online Reputation

Send review requests via SMS and email with the push of a button. Monitor and reply to new reviews right within the dashboard.

Social Media Management

Let's get you connected! Our social media management solution helps you build an online community by "Stopping the scroll" with inviting and interesting content!

1000s of Integrations for Scheduling and More

We integrate with 1000s of platforms and services making managing your systems seamless.

Meet Full Power.

KNOW EXACTLY HOW MANY LEADS YOU NEED

A healthcare clinic typically needs a certain number of patient leads each month in order to maintain a steady flow of patients. The amount of patient leads needed per month varies depending on the size and location of the clinic, as well as the services it offers. A clinic's marketing budget and the amount of effort it puts into acquiring new patients also play a role in how many leads it needs each month.

The GRO Platform allows you to clearly measure lead conversion rates and sources. This allows you to track your marketing efforts and see which ones are most effective in converting leads into patients. You can also use these tools to measure the effectiveness of your website, social media campaigns, and other online marketing efforts.

It’s time to stop guessing how many leads you need, and know precisely how many you need and where to allocate your budget.

DRAG & DROP SURVEYS AND FORMS

Easily create surveys and forms that are customized for your patients’ specific needs. With drag and drop technology, you can quickly create surveys with all the questions you need, as well as specify the types of answers you want from respondents. You can also create custom forms with all the information you need from patients. This saves time and makes it easy for patients to provide the information you need.

With the GRO Platform, you can fully automate the entire patient onboarding process.

ALL THE ANALYTICS & REPORTS ARE IN ONE PLACE

Marketing analytics are important for healthcare clinics because they help you track the effectiveness of your marketing efforts. Our centralized marketing platform allows you to monitor all of your marketing data in one place. This makes it easy to see which marketing efforts are working and which ones need improvement.

Using our centralized marketing platform is essential for healthcare clinics because of the sensitive nature of patient data. It's important to make sure that all of your data is stored in a secure location and that only authorized personnel can access it. The GRO platform provides this level of security and makes it easy to track your marketing data, using a HIPAA Compliant Platform.

CREATE FULL WEBSITES, FUNNELS & LANDING PAGES

Stop wasting time trying to integrate across multiple platforms for funnels, website, and landing pages. Our single platform allows you to create funnels, landing pages, websites, blogs, and automations all in one system. We even can import your existing Wordpress site in to our system within minutes, preventing any downtime while speeding up your site’s functionality.

ONLINE APPOINTMENT SCHEDULING

One of the most frustrating things for patients and clinics alike is the back and forth process of consult and appointment scheduling. Our system allows you to automate your appointment and consult booking process, and integrate it all in to your site.

Featured On

Stop Wasting Thousands of Dollars Per Month on Multiple Platforms!

Welcome to GRO!

Full Power • Less Than Half Price

$497 /mo.

$4,970/yearly.

How it Works

1. Get a Demo and Start Your Trial

Simply book your demo and start your free trial. Or if you’ve already done a demo…just book your free trial below!

2. Start Closing More Clients

From day 1, your system will be ready to help you start closing more new patients.

3. Grow Your Business

Unlock the infinite power of automations to grow your practice and nurture your patients

You Are Why We Do What We Do.

97%

Happy Clients

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Lisa, CT

100%

Streamlined Leads and Customers Communication

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Lisa, CT

91%

Reduced Costs and Issues with Software

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Lisa, CT

FREE Guides: How to 10x Clinic Revenue Using Digital Marketing

Download the Free Guide:

Make Sure to Check Out the Newest Articles in our GRO Healthcare Marketing Blog!

The rise of holistic marketing: Everything matters

Marketing
January 11, 20236 min read

As marketing has evolved over the last twenty-seven years, one of the most successful marketing concepts is integrated marketing strategy. Compared to traditional marketers, holistic marketers view businesses as an interdependent entity that allows them to bring an intracompany approach in strategic planning.

What is Holistic Marketing?

Holistic marketing is a business marketing philosophy which considers all aspects and business as separate entities giving all people the same role.. Businesses are as human as the human body. They contain different parts but they work together to accomplish the same goal. Holistic marketing philosophy promotes the interdependence and believes in the importance of obtaining broad and integrated perspectives for the optimal results.

3 Features of Holistic Marketing Philosophy

A holistic marketing philosophy includes three basic characteristics: the shared goals, the alignment and the integration of the activities.

The first characteristic of holistic marketing is shared goals. This means that all sections of the organization must align their individual strategies to a common set of goals in order to maximize customer satisfaction and loyalty.

The second characteristic is alignment, which involves creating an integrated system for communication between different departments and ensuring everyone is on the same page with regards to understanding customer needs and expectations.

Finally, integration requires coordination across all departments so that activities are in harmony and designed to achieve a unified purpose. This means breaking down silos within the organization and having a unified vision for success.

Holistic marketing versus market segmentation

Unlike other powerful trends in the industry—market segmentation—a procedure that aims to split target markets into defined customer sub-groups depending on differences—holistic marketing focuses on unifying a market through identifying shared goals. Its overall idea is that regardless of whether people in different markets are diverse, they'll often have the ability to share ideas with one another for large-scale global growth.

Of course it’s important to still identify your target market, however it should be done with the holistic approach discussed above, with a broader concern for the target customers goals.

The 4 dimensions of holistic marketing

Kotler argues that the holistic marketing approach covers every part of the business strategy: from internal alignment of brand purpose to establishing business relationships with all stakeholders. The marketing team said it understands that everyone in the company — especially senior managers — represents the brand. Therefore, consistency between internal and external alignment of brand vision and brand principles is a crucial component of branding perception.

The four dimensions of holistic marketing are

  1. The customer-oriented approach

  2. The integrated approach

  3. The internal marketing concept

  4. The performance-oriented approach.

Customer-oriented marketing involves focusing on customer needs rather than just product features. The integrated approach requires coordination across all departments in a company or organization. Internal Marketing works to match employee skills to customer needs and clearly define job roles internally. Performance-Oriented Marketing focuses on measuring results in terms of customer satisfaction and ROI.

Marketing Activities and Marketing Strategies that Make Up Holistic Marketing

The marketing channels that lend themselves best to a holistic marketing concept are social media channels and communication, as they help you reach existing customers and external customers, and are a key component of holistic marketing.

Social Media

The most powerful strategy when it comes to social media and holistic marketing is taking an omnipresent strategy. An omnipresent strategy is one in which you take 1 piece of social media content (a video for example) and turn it in to multiple pieces of content across different platforms. For example, a 1 minute video can be made in to 10 10 seconds videos, the text can be used for blog posts or quote cards, the audio can be turned in to a podcast, each sentence can become a tweet, paragraphs can become LinkedIn Posts, the text can become YouTube SEO Descriptions, and so much more.

This approach allows you to reach the most people possible, both internal customers, external customers, and existing customers, and ultimately get to know their needs and respond in turn, with the aim of providing a great customer experience.

Social media plays a vital role in this holistic marketing concept. In fact, every member of your organization should be involved in this social media process because it allows each person to feel a responsibility and connection to the company and customers, which ultimately is the integrated perspective we are discussing, and ensures that each employee has a focused brand image that they are presenting.

This also means that even an employee’s personal social media should reflect the business ethics of the company. Building this type of all encompassing employee culture is a type of internal marketing. Internal marketing treats employees as important stakeholders in the voice of the company, which is also part of this holistic marketing concept.

Communication

Another key component of holistic marketing is communication. By responding quickly to customers, and helping customers see that their needs and concerns are important, it will not only help sales revenue but also is one of many long term value drivers. When customers see that the business activities operate as a cohesive unit, and that they are communicating with a “living breathing being,” their relationship with your company becomes unbreakable.

Holistic Marketing Defines What Marketing Strategy Should Be

Marketing as you can see is so much more than just a single goal activity (rather it’s focusing on a common goal. Marketing is so much more than just presenting a brand. Marketing is more than advertising (even though advertising is a big part of it). Marketing is so much more than following certain processes. Marketing is so much more than talking about your services. Marketing is so much more than just discussing product quality.

The holistic marketing concept encompasses relationship marketing, socially responsible marketing, societal marketing, integrated marketing, performance marketing, holistic performance marketing, direct marketing, public relations, brand building, creating a seamless experience, and effectively reinforces to the community that customers and employees are the top priority and maintain the focus of the company.

When companies execute a perfect holistic marketing strategy, that’s where the real magic begins. It then becomes not so much about marketing process, but rather about integrated activities and aligned activities. The customer loss rate becomes practically non existent. Employees are happy and see the big picture.

Over the next few weeks we will dig deeper in to the above topics, defining specific terms such as relationship marketing, socially responsible marketing, societal marketing, integrated marketing, performance marketing, holistic performance marketing, and direct marketing, and help you build this powerful strategy in to your business, making you in to one single entity, with a common goal for customers and employees alike.

We want to help you make a positive impact, grow your market share, and help you accomplish your long term goals.

Download our free marketing strategy eBook to dive in and get a head start: www.cimagrowth.com/social.

Brandon Hensinger

Brandon

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